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Sorbetto Rosso, the new Escada fragrance

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Sorbetto Rosso, the new Escada fragrance
Sorbetto Rosso, the new Escada fragrance
Sorbetto Rosso, the new Escada fragrance

Sorbetto Rosso, a new limited edition for the Escada house

Founded in 1978, the Escada house owes its existence to Margaretha and Wolfgang Ley, a couple of visionary designers. Together, they revolutionized the fashion world and proposed a democratization of haute couture. Then, in 1990, they decided to expand their business sector. Thus, they made a first perfume, bearing the name of the creator of the brand, Margaretha Ley. However, at present, it is no longer this fragrance that makes the reputation of the brand. Escada is mainly talked about thanks to its limited summer editions.

Each summer, Escada launches a new fragrance that only lasts for one season. This time, Escada has already announced the name of its next creation, for 2018. Focus on the new Sorbetto Rosso .

Summer is already coming to Escada with Sorbetto Rosso!

If Escada has chosen to reveal the name of its next perfume and part of its composition, it is quite simply because its limited editions are particularly eagerly awaited. Escada summer fragrances are very popular with fashionistas and collectors as well. They offer a new scent each summer and evolve the emblematic bottle of Escada. The bottle of these perfumes keeps the same silhouette. On the other hand, new designs and flamboyant colors constantly enhance these new packaging.

It is therefore a real surprise that awaits fans of this exceptional brand every year. Last year Escada celebrated the 25th anniversary of this collection. She thus led us towards a tropical universe, offering us a terribly sensual game of seduction. Thus, by revealing the name of its next perfume in the fall, it is a little as if Escada were offering us an enchanted and sunny break in the middle of winter. Sorbetto Rosso is a bit like the promise of an upcoming trip, enough to make us wait for the long snowy months to come.

The new Sorbetto Rosso fragrance

Sorbetto Rosso is a fragrance that remains very mysterious at the present time. Indeed, very few elements composing its recipe have been revealed. We only know that its central ingredient will be watermelon. After all, what better fruit than this to characterize summer? Full of water, it is a food very appreciated for its freshness and its moisturizing power. On the other hand, given that it is a raw material composed of 90% water, it is not possible to directly extract the scent.

The smell of watermelon has therefore been fully reconstituted in the laboratory by Escada. For a more marine side, the brand has also added a certain salinity to Sorbetto Rosso. Escada has already said that its juice contains sea salt. No need to go far to imagine yourself on a beach, your skin caressed by the salt spray, enjoying a refreshing slice of watermelon. . On the aesthetic side, Sorbetto Rosso comes in a bottle elegantly decorated with a pink and blue gradient. A portion of watermelon also sublimates its front face.

Nina Ricci – L’Air du Temps Cristal Lalique

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Nina Ricci – L’Air du Temps Cristal Lalique
L'Air du Temps Nina Ricci
L’Air du Temps Nina Ricci

Discover the prestige collection of your favorite Nina Ricci perfumes in a Lalique Cristal Bottle…

L’Air du Temps by Nina Ricci

Buy the perfume L’Air du Temps Flacon Cristal Lalique by Nina Ricci at a low price on Fragrenza Perfumes.

Reflections of the Couturier spirit of perfume, the five iconic fragrances of the House have been celebrating the time of women for more than 60 years.

In 2013, these five handmade Lalique crystal bottles are dressed in a new case: silhouettes of gold threads that mark the matte and pure white, a color dear to the seamstress. A new delight.

A symbolic bottle topped with two embracing doves: Love, Purity, Peace, Freedom.

L’Air du Temps evokes timelessness: one of the only creations that defies time.

Its scent is a unique and original marriage: freshness and delicacy combined with a sensual and feminine charm.

Muse perfume, L’Air du Temps holds the seductive and bewitching attractions of eternal femininity.

Held in a bottle with sensual volutes and exquisite curves, this springtime accord, ardent and spicy, of an armful of flowers and sweet carnation is the feminine manifesto of a life that flows and redraws the future from mother to daughter. , from girl to woman.

Women’s Perfumes

Olfactory family: Floral – Spicy.

Head note: Bergamot, Rosewood, Carnation.

Heart note: Jasmine, Rose, Violet Flower, Iris.

Base note: Cedarwood, Sandalwood, Musk, Ambergris.

Find them at the best price at our perfume partner: Prestige Collection – Fragrenza Perfumes as well as all the products of the Nina Ricci brand .

SOS Clarins Masks

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SOS Clarins Masks
SOS Clarins Masks

Clarins SOS Masks, a trio of solutions for your skin

Clarins is a brand with extraordinary expertise in beauty. Its first institute was opened in 1954. Since this creation, Clarins has continued to develop its research to make its products ever more effective. In this context, the brand has just launched an unprecedented assortment of three SOS treatments. These are made up of natural active ingredients and manage to rebalance the skin in just 10 minutes. Thus, they will respond instantly to your problem and will bring you in a snap of seconds the comfort your skin needs.

Clarins SOS Hydra

The first treatment in the range is called Clarins SOS Hydra. This is presented in a blue bottle. It is intended for dry skin and helps restore the level of hydration by acting on the ability to retain moisture. For this, it contains hyaluronic acid and organic extract of leaves of life. Hyaluronic acid is one of the most powerful moisturizers on the market. It maintains the structure of the layers of the skin, nourishes it and preserves it from dryness. In addition, it helps it fight against UV rays and even promotes healing. Thanks to this treatment, your skin will be permanently more plump and smoother.

Clarins SOS Comfort

Clarins SOS Comfort, on the other hand, is a nourishing mask designed for dry skin. It is delivered to us in a yellow solar tube. This one is not intended for the epidermis suffering from a transient drought. Rather, it is aimed at continually dehydrated skin. Clarins SOS Comfort is ideally designed to nourish your face and immediately leave it softer and more comfortable. This mask contains mango oil and natural fatty acids. In addition, its ultra rich and nourishing composition is associated with an absolutely fascinating exotic fragrance.

Clarins SOS Pure

Finally, the last treatment composing this trio is none other than Clarins SOS Pure. Made up of clay, as its green bottle suggests, it helps cleanse the skin and reduce excess sebum. It is intended for the skin tending to regain fat. Likewise, it limits the visibility of the pores of the skin and reduces the shiny appearance of the face, in particular on the T zone. This helps to refine the texture of the skin while diffusing a fresh and pure fragrance. Its creamy and absorbent texture leaves no sticky sensation on the epidermis.

Thus, these three treatments make it possible to fight against all the most common problems encountered on the face. These masks are to be applied once or twice a week. What’s more, for even more effectiveness, Clarins recommends exfoliating your skin beforehand. In this way, their active ingredients will penetrate even better into the heart of your cells.

SOS Hydra, the hydration solution from Clarins

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SOS Hydra, the hydration solution from Clarins
SOS Hydra, the hydration solution from Clarins
SOS Hydra, the hydration solution from Clarins

It was in 1954 that Jacques Courtin Clarins opened his first beauty institute. Quickly, discussions with clients gave him the idea of ​​creating care. Since that day, the research established by this brand is just colossal. They have made Clarins the world leader in beauty. In other words, there are almost as many Clarins treatments today as there are skin problems. In this sense, the brand has just developed a whole new trio of products . One of them is intended more particularly for hydration of the epidermis. Focus on the latest Clarins SOS Hydra.

Clarins fights against skin dryness

Clarins SOS Hydra treatment fights against dryness of the skin. But besides, how is it that the skin becomes dehydrated? In reality, this phenomenon is caused when its natural barrier no longer allows it to properly retain water in the heart of these cells. Pollution, stress or temperature variations are all daily aggressions that damage the hydrolipidic film of your epidermis. However, when it is altered, it can no longer do its job correctly. As a result, its fluid production decreases and your skin dries up.

What’s more, the more the years go by, the more the skin tends to become dehydrated. When the skin dries up on the face, it causes a tingling and tight feeling. What’s more, your complexion may also lack radiance and become duller. Finally, be aware that a lack of skin hydration also causes premature aging of the cells of the epidermis. In other words, it accentuates the appearance of wrinkles. This is why Clarins has decided to dedicate its new treatment to hydration.

How does the Clarins SOS Hydra treatment work?

The Clarins SOS Hydra mask acts in just ten minutes. It instantly gives the skin a feeling of comfort. This bases its effectiveness on its hyaluronic acid content. This ingredient is very often used in cosmetic products and especially in anti-aging creams. Naturally present in the heart of your epidermis, its reserves tend to diminish with age. However, hyaluronic acid is essential for maintaining the structure of the layers of the skin. It retains water in the heart of tissues in the same way as a sponge. In addition, it is able to attract up to 1000 times its weight in water!

Likewise, it helps the epidermis to heal better and also plays a role in protecting the skin against UV rays. Indeed, it has antioxidants. Its hydrating power and absolutely exceptional and will act immediately on the feeling of comfort of your face. Thanks to this treatment, you will immediately find softer, more radiant and more toned skin. What’s more, its cream-gel texture releases a sweet scent of freshness, which only increases the pleasure during its application. In this case, Clarins recommends using this mask about twice a week, if possible after having previously exfoliated your face.

Sound Illusion, the new Black Opium YSL fragrance

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Sound Illusion, the new Black Opium YSL fragrance
Sound Illusion, the new Black Opium YSL fragrance
Sound Illusion, the new Black Opium YSL fragrance

Black Opium Sound Illusion, when music takes over Yves Saint Laurent’s bestseller

Yves Saint-Laurent has always been fascinated by the city of Paris because it is in the heart of the capital that he has multiplied cultural outings throughout his life and has thus developed his creativity. The couturier has always known how to evolve with the times. This is what has earned it its current notoriety. Today, as if to address the young generation of women, her perfume Black Opium is metamorphosed and becomes Sound Illusion. He seems immersed in the heart of an electro party and his bottle is set ablaze to the rhythm of the music.

When the Yves Saint-Laurent woman joins an electro rave

All the perfumes in the Black Opium collection by Yves Saint-Laurent belong to the same specifications. They give us the image of a carefree woman, a boyish brown, freed from all constraints and loving to discover new sensations. Impulsive and fascinated for a long time by rock and experimental art, she is now changing surroundings and venturing into a new urban atmosphere. This time, the woman Black Opium Sound Illusion takes us with her to a trendy and electro evening. The atmosphere is electrifying and pulsates to the sound of music. More than ever, the perfume Black Opium Sound Illusion seems to flirt with the forbidden and make you drunk with desire.

The new bottle of Black Opium Sound Illusion

Black Opium Sound Illusion
Black Opium Sound Illusion

Black Opium Sound Illusion comes in a brand new bottle that nevertheless seems strangely familiar to us. Its allure has remained intact and this container still combines curves and squares, while being enriched with a round porthole in its center. Its old-fashioned black glitter finish has faded in favor of a smooth, slightly pinkish glass. On the other hand, an infinity of sequins are drawn on its walls and articulate like a sort of silvery sound wave. Everything is both modern and energizing while maintaining a certain elegance. No one can say then if Yves Saint-Laurent takes us to a trashy and crazy evening or in a more social atmosphere.

Black Opium Sound Illusion, an adrenaline rush

Like its predecessors, Black Opium Sound Illusion is an oriental fragrance for women that revolves around vanilla and coffee. Its scent is not lacking in bite and shows us all its ardor from its first scent. Coffee and pink pepper instantly ignite the senses while Black Opium Sound Illusion instantly lights up with orange blossom and pear. Its caffeine note remains present in its heart. It gains in greediness in contact with liquorice and in elegance thanks to sambac jasmine. Finally, Black Opium Sound Illusion ends with extreme sensuality. The vanilla makes it more carnal and syrupy and the whole dark in a trio of patchouli, cedar and cashmere.

Black Opium Sound Illusion is already accompanied by a short advertising clip. Its visual unfolds on electronic music and its bottle lights up in the color of neon lights, forming a sound curve on its walls. The scene is immediately set!

Sparkling Blush by Michael Kors new fragrance

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Sparkling Blush by Michael Kors new fragrance
Sparkling Blush by Michael Kors new fragrance
Sparkling Blush by Michael Kors new fragrance

Sparkling Blush, the new precious fragrance from Michael Kors

Michael Kors is a brand that is both refined and infinitely modern. In terms of clothing, the designer has become famous thanks to his luxury sportswear range. Michael Kors is considered one of the favorite designers of Hollywood stars. Both cool and chic, his creations are in his image, endowed with a disconcerting simplicity and accessibility. However, they are nonetheless highly elegant. To accompany them, Michael Kors invites us to discover his brand new fragrance . This one is called Sparkling Blush and follows the previous Sexy Ruby of 2017.

When Michael Kors is inspired by precious stones

Sparkling Blush is directly inspired by Michael Kors’ previous fragrance from 2017, named Sexy Ruby. Indeed, both have the same bottle. This takes the form of a precious stone and is carved like a real gem. The bevelled facets of this container reflect the light in the juice it contains. This time, Michael Kors has abandoned the red color of the previous Sexy Ruby in favor of a powder pink evocative of blush. Sparkling Blush is a wildly feminine and infinitely refined fragrance. Moreover, this is materialized by its cubic cap, fully lacquered in a golden color.

Sparkling Blush, a sparkling fragrance

Josephine Skriver, Michael Kors Ambassador
Josephine Skriver, Michael Kors Ambassador

Sparkling Blush by Michael Kors is for all seductive and glamorous, free and daring women. This is a very sensual composition, possessing both the sparkle of precious stones and the liveliness of a modern-day woman of action. More than ever, Michael Kors’ Sparkling Blush will seduce you with its dynamism. It is an ideal perfume to accompany you every day to meet the challenges of everyday life.

It starts off with a fresh and fruity combination of bergamot, lychee and pear. The whole is tickled with pink pepper. Then, her heart is like a huge bouquet of flowers. It brings together jasmine, rose, magnolia, lily and frangipani. Michael Kors Sparkling Blush is finally wrapped in sandalwood and vanilla for a smoother finish. Amber and vetiver ultimately give it more depth and character.

Josephine Skriver, Michael Kors Ambassador

While the ad for the new Sparkling Blush has yet to be revealed, a campaign snapshot has already emerged. We therefore know that Michael Kors has set his sights on Josephine Skriver to be the face of his new perfume. Accustomed to luxurious collaborations in the world of cosmetics, Josephine Skriver began her international career in 2011, participating for the occasion in the famous New York Fashion Week. Since that day, the top model has chained advertising contracts for the biggest brands. After joining the prestigious and very selective list of Victoria’s Secret Angels in 2016, Josephine Skriver hypnotizes us with her devastating gaze for the release of Sparkling Blush. Love at first sight guaranteed!

Spice Blend or the recipe for Dior’s latest spiced rum

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Spice Blend or the recipe for Dior’s latest spiced rum
Spice Blend or the recipe for Dior's latest spiced rum
Spice Blend or the recipe for Dior’s latest spiced rum

Spice Blend by Dior, the new spiced rum from the Private Collection

Perfumery is an ancestral art which has continued to enrich itself over the centuries through the use of new ingredients. However, certain raw materials have been used to create perfumes since the dawn of time. Spices are one of them. During Antiquity, they were used to enter into communion with the gods. The first spicy scent, meanwhile, dates back to the first century after Jesus Christ. This is the Royal Perfume, combining cinnamon, cloves, nutmeg and saffron. In this heady and tenacious register, the Dior brand delivers a new unisex essence, inspired by spices but also by the exoticism of the French Antilles. Spice Blend thus joins the prestigious Private Collection of Christian Dior.

The very contrasting recipe of Spice Blend

Like all fragrances in the Private Collection, Spice Blend revolves around a central theme. Here it is the spices. Designed by François Demachy, official perfumer of Dior, Spice Blend does not lack character! It intoxicates us from its top notes and mixes the powerful and catchy richness of Martinican rum absolute with the refreshing and peppery breath of ginger. Its heart, meanwhile, is a “spicy crossroads”, made up of pink pepper, black pepper, nutmeg, cinnamon, cloves and cilantro. Striking and warm, this fragrance ends with a more woody note from the legendary Bay St Thomas of the Dominican Republic.

A dive into the memories of François Demachy

Spice Blend is a powerful and charismatic fragrance. However, he actually resurfaces memories of the Dior perfumer as a child. “Although I have no memory of the smell of this famous lotion called Bay Rhum, confides François Demachy, I do remember a bottle in my father’s pharmacy that aroused curiosity in me. Spice Blend is the olfactory translation of an exotic image that emerged from my childhood. This fragrance has a warm signature, underlined by an unusual crowd of spices which intersect and dialogue with each other. Spice Blend is a squall that we do not know if it stirs the fire or refreshes ”. Beyond the ages, Spice Blend is a distant memory brought up to date, like a childish fascination revisited with an adult look.

The prestigious Dior Private Collection

By joining the Private Collection of Dior, Spice Blend incorporates one of the most prestigious scent blends there is. This assortment of perfumes seems to have within it all the luxury and craftsmanship of perfumery. Each of these essences tells us a particular story, while being made up of carefully selected raw materials of the best quality. The Private Collection takes us on a discovery of the finest raw materials at the service of Haute Parfumerie. Each of the juices that compose it highlights a very specific theme. Here, it is about spices and exoticism.

Spicebomb Digital Art, Viktor & Rolf’s new weapon of seduction

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Spicebomb Digital Art, Viktor & Rolf’s new weapon of seduction
Viktor & Rolf - Spicebomb Digital Art
Viktor & Rolf – Spicebomb Digital Art

In this year 2015, the house of Viktor & Rolf has decided to fill its fans with pleasure. The house has chosen to once again decline its Spicebomb fragrance . After taking the form of Eau Fraiche in 2014 and having been pushed to its Extreme in 2015, this time it adopts the codes of digital. Also, you will very soon have the pleasure of holding between your but the brand new Spicebomb Digital Art. Always so explosive and taking its famous form of grenade, fans should find their way around while being again seduced by new sensations.

Spicebomb Digital Art, a contrasting scent

Spicebomb is a masculine fragrance that saw the light of day in 2012. Indeed, this fragrance was nothing other than an echo of the famous Flowerbomb by Viktor & Rolf. The latter was a feminine essence born in 2005 and described as “a flower bomb that would turn negative into positive.” A geyser of sensations, of fresh waves, faceted with light, to celebrate life as a utopia. Men were eager to own this daring new weapon of seduction then, so the house created Spicebomb. Also, this year, these gentlemen will be delighted to learn that Viktor & Rolf are cooking up a new surprise for them. Indeed, the limited edition Spicebomb Digital Artis just as surprising as its predecessors. This essence does not lack character and dares to assert itself without taking a detour. The flight takes place in a very icy way. The fragrance opens with a burst of freshness drawn from bergamot and citrus grapefruit notes at the heart. Then, this cold wind is contrasted by incandescent spices which reveal all the duality of the whole. The pink pepper then mixes with the resin, saffron, cinnamon and paprika. Finally, the scent of Spicebomb Digital Art ends with a leathery sensation associated with tobacco and virility is found in the scent of vetiver.

Viktor & Rolf and his pomegranate

Since its release in 2005, the Viktor & Rolf bottle has always adopted the same design. In addition, it is a pomegranate and it is necessary to prime it in order to be able to perfume. The idea is amazing. If it did not fail to surprise when it was released, it has today become a trademark for the brand. It is a kind of chic and sophisticated weapon that we never tire of. In addition, as a luxury item, its design has been particularly worked and it has been chiseled like a diamond. Its contours are regular and resolutely masculine. In addition, the bottle has been very well thought out and its ergonomics allow it to easily fit in the palm of the hand. What’s more, black and gray are still in the game. On the other hand, yellow and a military green are appearing, enhancing the virility and modernity of the whole. The aesthetic of this edition is very borrowed from the digital world and is very much in tune with the times, still promising to conquer a large audience.

Spicebomb the new Viktor & Rolf set for its fragrance

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Spicebomb the new Viktor & Rolf set for its fragrance
Spicebomb the new Viktor & Rolf set for its fragrance
Spicebomb the new Viktor & Rolf set for its fragrance

Spicebomb, the spicy bomb of Viktor & Rolf in a unique box

Spicebomb is one of the most emblematic perfumes of the house of Viktor & Rolf. It must be said that it was not designed to go unnoticed! It comes in a pomegranate-shaped bottle and is displayed as a particularly explosive spicy bomb. It is aimed at all charismatic men and, wishing to expose to the world their seductive, sophisticated and irresistibly sexy side. Spicebomb is a scent full of passion and energy . Nevertheless, it is not devoid of elegance. His virility is omnipresent. This uncompromising fragrance is now delivered in a unique box.

Spicebomble perfume, a flood of spices

Spicebomb is a very spicy fragrance that dares the incendiary meeting of two olfactory accords that are opposed to each other. On the one hand, it brings together many warm and incandescent spices. Spicebomb contains in particular chilli, saffron and tobacco. Its sensuality is further enhanced by the brute force of vetiver combined with the animality of leather. On the other, it dares the intense freshness of zesty notes. Spicebomb contains bergamot, grapefruit and elemi. The result is a real explosion of scent! Spicebomb does not go unnoticed and is like an icy bite igniting on contact with the skin!

The Viktor & Rolf Spicebomb Set

As always, Spicebomb comes in its pomegranate-shaped bottle. With a capacity of 90 ml, it now comes with a 20 ml travel spray. Thus, this explosive and addictive composition will never leave you and will follow you wherever you go! Viktor & Rolf’s color code for its box , meanwhile, has remained the same. He always gives us his elegance in shades of black and gray.

Spicebomb, the fragrance 2016: Black Silver

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Spicebomb, the fragrance 2016: Black Silver
Spicebomb Black Silver
Spicebomb Black Silver

Viktor & Rolf’s iconic Spicebomb returns in a 2016 Limited Edition

As every year, on the occasion of the start of the school year, many brands are developing limited editions of their cult perfumes. In most cases, the juice remains unchanged but the bottle gets a makeover. In addition, these innovatively packaged juices appear to be the perfect Christmas gifts for perfume lovers. So, while Guerlain is offering itself a new Shalimar, Calvin Klein is giving the iconic Eternity a makeover. Also, Viktor & Rolf has not escaped the trend and will soon offer us its new 2016 limited edition of the essential Spicebomb .

The incarnation of man Viktor & Rolf

Spicebomb appeared in 2012, just after its female counterpart, Flowerbomb. Viktor & Rolf said on the occasion of its release: “After creating the most explosive feminine fragrance ever, Flowerbomb, we men felt a touch of jealousy: why weren’t we entitled to our own bomb? ? This is how Spicebomb was born. This juice is the embodiment of virility in all that it has of more excessive and more sensual. Spicebomb offers us the scent of a man with an explosive personality rich in contrasts. It is a mysterious fragrance, elusive and free from convention. Particularly energizing, Spicebomb is both seductive and charismatic. Nevertheless, its intensity is played with subtlety and the whole is carried by a resolutely singular olfactory writing. Certainly, Spicebomb is a concentrate of know-how, addiction, paroxysms and desire. As such, he quickly won over men and is today considered to be one of the greatest successes ofthe Viktor & Rolf house .

The new Spicebomb Limited Edition 2016

The new Spicebomb Limited Edition 2016
The new Spicebomb Limited Edition 2016

In itself, Spicebomb Limited Edition of 2016 does not present any significant particularity in terms of odors. It still contains the contrasting scent developed by Olivier Polge in 2012. This one born from the incendiary meeting of two accords. The first is based on a heart of incandescent spices. It combines chilli and saffron while associating them with the masculine sensuality of leather and tobacco. Thus, Spicebomb turns out to be a very manly juice. The second accord, meanwhile, lets out numerous zesty notes of bergamot and grapefruit. On the other hand, the design of the Spicebomb bottle has been revisited. Of course, it retains its pomegranate shape. This appears to be a resolutely chic and sophisticated weapon, diverted with a more luxurious and arty touch. This time it is entirely covered with a glossy black lacquer as well as stars and gray stains very street art. The whole remains nevertheless very refined, endowed with multiple chiseled and regular facets. All you have to do then is simply prime the pin to release the fragrance. Thus, Spicebomb Limited Edition 2016 is both playful, elegant and always very explosive.

Spicebomb, the olfactory explosion of Viktor & Rolf

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Spicebomb, the olfactory explosion of Viktor & Rolf
Spicebomb, the olfactory explosion of Viktor & Rolf
Spicebomb, the olfactory explosion of Viktor & Rolf

Spicebomb was launched in 2012 and follows on from Viktor & Rolf’s fragrance for women, Flowerbomb . Its name is bold and explosive and yet it is nothing compared to its scent and its very avant-garde design. This fragrance is a sensual explosion that reveals a mysterious, charismatic and elegant man. This essence is then accompanied by a slogan that could not be clearer: “And if it was the turn of the codes of male perfumery to be blown up?” “With this fragrance, the designer duo Viktor & Rolf has not lacked daring and the olfactory explosion seems to be imminent.

Spicebomb, the male counterpart of Flowerbomb

The whole history of this essence begins in 2005. Indeed, it is on this date that the famous Flowerbomb was born. The latter was then feminine and sensual to the excess. Also, its creation did not fail to surprise more than one. The release of this essence was nothing classic and quickly gave way to the birth of a myth. Also, the men were not long in claiming its equivalence in more virile version. As the duo Viktor & Rolf explains: “After creating the most explosive feminine fragrance ever, Flowerbomb, we men felt a hint of jealousy: why weren’t we entitled to our own bomb? » Spicebomb is therefore inspired by a mysterious manand rich in contrasts. The latter is a charismatic seducer totally freed from conventions. He doesn’t care what anyone says and lets himself be guided by his impulses and his animal instinct. However, the latter is no less sophisticated and above all, what it is sexy! If, from the first second it is surprising, the latter then becomes totally addictive from the second second. Its elegance is perfectly anchored in its time. The Spicebomb man has it all: he is intelligent and sensitive while being strong and manly.

Viktor & Rolf and their spicy pomegranate

This scent is a real explosion of spices. The least we can say is that Spicebomb does not go unnoticed. Also, its heart of incandescent spices based on chilli and saffron, faces the very masculine roundness of leather and tobacco. However, Spicebomb does not hesitate to assert his virility again by embellishing the raw and racy strength of vetiver. In addition, zesty notes of grapefruit and bergamot are also present and bring out a certain freshness. Plus, elemi and pink pepper also blows an icy breeze through the heart of Spicebomb. This explosive fragrance is then contained in a very daring bottle. This is none other than a grenade. This one is worked like a diamond. It is a glass sculpture with chiseled and regular facets. The dominant colors are also very masculine since they are gray and black. These also give it a lot of class and sobriety. Finally, a little detail that hits the mark: In order to release the scent of Viktor & Rolf, you will need to prime its pin …

Spirit of The Brave commercial with Neymar JR

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Spirit of The Brave commercial with Neymar JR
Spirit of The Brave commercial with Neymar JR
Spirit of The Brave commercial with Neymar JR

Neymar stars in a very personal advertisement for Diesel’s Spirit Of The Brave perfume

The year 2019 marks a real event for the Diesel house. Indeed, the brand is celebrating the 10th anniversary of one of its best-sellers: the very famous Only The Brave. However, Diesel intends to celebrate this anniversary as it should! To pay tribute to one of its greatest juices, Diesel has decided to reinvent it in a new fragrance, called Spirit Of The Brave , and embodied on the screen by one of the most famous personalities on the planet: the Neymar footballer. The advertisement for Spirit Of The Brave has just been revealed by the sportsman in question on Sunday, May 19, information closely scrutinized by some 250 million subscribers. So what about this TV spot?

Neymar, a muse of choice!

To embody the image of its new fragrance, the house Diesel has called on a muse of choice, the Brazilian international footballer, now playing as a striker at PSG: the talented Neymar. Considered one of the greatest football players in the world, he was ranked the second-best scorer in the world behind Lionel Messi in 2012, and has appeared in the top 10 of the famous Ballon d’Or ranking several times in recent years. . In other words, he is a very popular personality, and particularly followed on social networks. It is therefore an excellent asset for the launch of this new fragrance. On the web, he is the third most followed personality, just last Cristiano Ronaldo and Justin Bieber. Anne Machet, brand director of Diesel Fragrances, is well aware that this is the strong point of this new campaign. “He is our first medium,” she explains.

Neymar’s tattoos, the focal point of Diesel’s advertising

In this ad, the whole scene revolves around the footballer’s many tattoos. Indeed, his body is almost completely covered with it, and Neymar displays nearly 70 drawings on his skin. What do they have in common? They all refer to a very personal moment in his life. Therefore, the advertisement for Spirit Of The Brave fragrance turns out to be very personal. Neymar confides to have delivered himself “more intimately than ever”. He reveals his personality, his aspirations, his sorrows and his centers of interest.
Here one of Neymar’s tattoos is more clearly highlighted. This is the lion’s head drawn on the top of his hand. Indeed, it is also represented on the bottle of the new Spirit Of The Brave. The Diesel bottle uses the codes of the previous fragrances in the collection. It is a closed fist, a pledge of strength and contestation. Presented in two colors, black and gold, it is now decorated with a lion identical to Neymar’s tattoo. More than ever, it is a strong symbol of power, virility and determination, values ​​dear to Diesel and footballer. “This perfume had to be daring, affirms Neymar, in connection with what I like. I wanted a fragrance that tells my own story and demonstrates what the word courage means to me. “.

Spirit Of The Brave, a message of bravery

Spirit of The Brave, the Diesel fragrance
Spirit of The Brave, le parfum Diesel

Le parfum Spirit Of The Brave est en parfait accord avec la philosophie de la maison Diesel. La directrice de l’enseigne explique qu’il évoque des histoires de bravoure et de réussite. « Nous sommes passés d’un discours de motivation à un discours de développement personnel », continue Anne Machet, « la réussite c’est d’avouer ses peurs pour mieux les dépasser. Il s’agit d’une vision très universelle de la résilience. Nous avons fait le choix de Neymar Jr. pour ce nouveau Perfume, car sa personnalité optimiste et joyeuse nous plait beaucoup et embrasse les valeurs de la brand. C’est, en outre, une personnalité très déterminée ».
En dix ans seulement, Neymar est devenu l’une des personnalités les plus exposées et les plus scrutées de la planète. Chacun de ses gestes ou le moindre de ses mots sont analysés et partagés. Si Neymar est adulé aux quatre coins du globe, il est aussi la cible de multiples railleries. Peu importe, il n’est pas du genre à se laisser envahir par les émotions négatives. Neymar fait de la vie un jeu et évolue avec un optimisme contagieux. Il est un battant que rien ne semble pouvoir arrêter.

Focus sur le plan média de Diesel

Pour réaliser cette campagne publicitaire, Diesel s’est entouré de personnalités bien connues dans le monde de la publicité. Cette campagne a été réalisée par l’agence Buzzman. Fondée en 2006, son savoir-faire a déjà été récompensé par 330 prix différents. Très prolifique, Buzzman a déjà réalisé 176 campagnes de publicité, dont la plupart pour les plus grandes brands de la planète, tous domaines confondus. Outre ce spot télévisuel, Spirit Of The Brave est également mis en scène dans une campagne photographique, shootée par Mark Zibert.

Fragrance Spirit of The Brave
Fragrance Spirit of The Brave

Si la publicité pour Spirit Of The Brave a déjà largement fait parler d’elle en à peine 24 heures, la brand Diesel compte bien enfoncer le clou dès le mois de septembre, en révélant sur les réseaux sociaux une nouvelle communauté regroupée sous l’hashtag #wearethebrave, et composée de nombreux influenceurs dont l’objectif sera de témoigner autour de la notion de bravoure.

Le souffle viril et boisé de Spirit Of The Brave

Sur le plan purement olfactif, Spirit Of The Brave est un parfum à la fois vif et puissant, affichant une fougue indomptable associée à une masculinité sans bornes. Ces notes de tête s’élancent d’abord sur une senteur fraîche de bergamote. Puis, un souffle plus végétal et résineux s’empare de son cœur. Ce dernier assemble du cyprès et du pin. Dès lors, il semble nous projeter dans une forêt brésilienne, pays natal de son égérie. Peu à peu, il s’adoucit et devient plus sulfureux en sa base, mêlant la fève tonka et le labdanum.

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