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This is Her Capsule Collection, the novelty from Zadig & Voltaire

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This is Her Capsule Collection, the novelty from Zadig & Voltaire
This is Her Capsule Collection, the novelty from Zadig & Voltaire
This is Her Capsule Collection, the novelty from Zadig & Voltaire

This is Her Capsule Collection, all the rock ‘n’ roll spirit of Zadig & Voltaire in a new fragrance

This is Her is a perfume that was created in 2016 by the house of Zadig & Voltaire and which very quickly made a name for itself. Like her muse, Joséphine Le Tutour, This is Her reveals the image of a woman with a strong personality, sure of herself, and as intoxicating as she is irresistible. Perfectly sticky in the image of Zadig & Voltaire, this juice has a rebellious spirit that the brand has this time decided to accentuate even more. Zadig & Voltaire presents a brand new limited edition called This is Her Capsule Collection.

A well-known olfactory recipe from Zadig & Voltaire: This is Her

First of all, let’s start by emphasizing that the new This is Her Capsule Collection is an innovative limited edition in terms of design but not in terms of scent. Indeed, for this new release, Zadig & Voltaire has chosen not to change its fragrance . In other words, this is the fragrance This is Her released in 2016 but presented in a brand new bottle. Remember, however, that this is a feminine essence that is both vanilla, delicious and enveloping.

Created by Sidonie Lancesseur and Michel Almairac, This is Her begins with a floral and spicy association of pink pepper, jasmine and silk flowers. His heart, meanwhile, is much more greedy. It revolves around a trio of whipped cream, vanilla and chestnut. This perfume would almost make you want to devour the one who wears it! Finally, its tenderness ends with a smooth duo of sandalwood and cashmere wood.

The new bottle of This is Her Capsule Collection

So what about this brand new packaging? This is Her Capsule Collection clearly marks its belonging to the Zadig & Voltaire family and incorporates many aspects of its predecessor. Thus, it is always a thick block of white and opaque glass. Three of its faces are completely smooth while its right side is rougher. This quirky look is in perfect harmony with the creative and daring spirit of Zadig & Voltaire. However, this time, the brand goes even further. The front of its bottle is fully decorated with drawings as drawn in India ink. These are similar to minimalist tattoos and stick wonderfully to the rock ‘n’ roll spirit of Zadig & Voltaire.

Capsule Collection Zadig & Voltaire a collaboration with Virginia Elwood

To make this new bottle, Zadig & Voltaire called on the American tattoo artist Virginia Elwood. Indeed, this designer from Brooklyn has already worked with Zadig & Voltaire for the making of the spring-summer 2017 couture collection. On Zadig & Voltaire clothes, she thus had fun creating patterns similar to evocative tattoos. of the circus world. However, this is precisely what we find on the new perfume This is Her Capsule Collection.

This is Her perfume available in a new box

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This is Her perfume available in a new box
This is Her perfume available in a new box
This is Her perfume available in a new box

This is Her, the essential feminine perfume by Zadig & Voltaire in a box

This is Her is a perfume that was developed by Zadig & Voltaire and that fits into exactly the same universe as the brand’s fashion creations. It is at the same time refined while maintaining a very rock ‘n’ roll personality. This is a chic but nonchalant juice. In other words, it is intended for a young and avant-garde audience, far from the good chic trends of the luxury world. This is Her is the scent of a free woman with a rebellious spirit, and it now comes in an elegant box.

The delicious and enveloping scent of This is Her

In keeping with current trends, This is Her plays in the register of gluttony . For this, he makes vanilla and chestnut his two main ingredients. White flowers also make this scent more luminous and poetic. Jasmine enriches this composition with its opulence. It gains in impertinence thanks to the addition of pink berries. Finally, the whole thing is finally wrapped in a creamier sandalwood. From then on, This is Her becomes as tender as a caress. This composition is signed by Sidonie Lancesseur and Michel Almairac.

Zadig & Voltaire women’s box

As always, the This is Her perfume is delivered to us in its cubic and refined bottle. Entirely lacquered in white, it plays the card of purity and minimalism. However, he comes to curl up in a much livelier box . Yellow in color, it is fully covered with the name of Zadig & Voltaire in silver writing. This is Her fragrance comes in a 50 ml spray bottle. It is here accompanied by a Zadig & Voltaire pouch as a gift.

This is Her! The fragrance of casual Parisiennes

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This is Her! The fragrance of casual Parisiennes
This is Her! The fragrance of casual Parisiennes
This is Her! The fragrance of casual Parisiennes

Founded in 1997 by Thierry Gilier, the “Zadig et Voltaire” brand displays a luxurious “glam rock” style. Thierry Gilier is the grandson of André Gilier, the co-founder of the Lacoste brand. Lover of literature and more particularly of Voltaire, he decides to choose this name for the creation of his brand. As for “Zadig”, it is his favorite work… It will therefore be a total tribute to the French language. It was in 2009 that Zadig and Voltaire unveiled their first perfume “Tome 1”. In 2016, Zadig and Voltaire presented a glamorous duo “This is Her” and “This is Him”, released jointly.

This is Her, the most rock of Parisiennes

“This is Her” is presented as a perfume that is both refined and the bearer of the love of rock’n’roll. While “This is Him” ​​embodies masculinity, “This is Her” embodies absolute femininity, but one does not go without the other. Here, the “rock’n’roll attitude” is required and “This is Her” is a Parisian who takes life casually . Like the muse of Joséphine Le Tutour ”perfume, the“ This is Her ”woman presents an assertive personality, sure of herself and this gives her an ultra endearing side. “This is Her” offers the woman who wears it an irresistible, very special look that is immediately recognizable, a look that gives this Parisian a very rock chic!

The vanilla notes of This is Her

“This is Her” is an original essence. It was produced by two talented perfumers, namely Sidonie Lancesseur and Michel Almairach. “This is Her” begins with an ultra feminine note, sambac jasmine, which comes from India and the southern Himalayas. This one is associated with tones of pink pepper, in order to underline the rebellious character of “This is Her”.

Its heart is greedy and addictive, because it combines chestnuts, vanilla and whipped cream. Finally, the base leaves a creamy trail, enveloping thanks to sandalwood and cashmere wood, offering the “This is Her” woman an unexpectedly tender aspect! As for the bottle, it is purified and sober. So that “This is Him” and “This is Her” form a real couple, he sports the same bottle, black for him and white for her. Rectangular in the form of an imposing block, the bottle looks like a slightly broken rough stone. White has been chosen here to symbolize the pure side of women.

One of the most romantic couples in perfumery “This is Him” and “This is Her” ”. Because she is young and glamorous, she sports a casual urban look. The fragrance, seemingly simple, offers a daring composition that denotes the rock’n’roll aspect of “This is Her”.

This is Her, the new Zadig & Voltaire bottle

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This is Her, the new Zadig & Voltaire bottle
This is Her, the new Zadig & Voltaire bottle
This is Her, the new Zadig & Voltaire bottle

The purity of the This is Her bottle by Zadig & Voltaire

In this year 2016, the house of Zadig & Voltaire is particularly doing it. Indeed, the brand has just launched two new perfumes and has deployed colossal means to make them known: first television commercial, pharaonic launch party… This is Him and This is Her seem to be on the way to becoming the new stars of the perfume counter. So focus on the feminine bottle of this duo, that of This is Her.

Zadig & Voltaire and its box sewn with light

At first glance, Zadig & Voltaire seems more than ever to have played on purity and radiance on the occasion of the release of its new feminine juice. This is Her is displayed in a thick block of glass entirely lacquered in white. This color is undoubtedly the most radiant there is. What’s more, the whole thing has very sharp edges and displays a very architectural and refined design. The look of this new setting immediately gives off a feeling of serenity. Moreover, this effect is clearly relayed by the muse of Zadig & Voltaire, Joséphine Le Tutor, a beautiful blonde with angelic eyes.

The rebellious side of This is Her

However, let’s not forget that Zadig & Voltaire is also a brand known for its rebellious and relaxed spirit. Also, this is found even in the bottle of the new This is Her. The latter contrasts its perfect harmony on an abrupt right side as if carved into the rock. This unexpected combination of genres is typical of Zadig & Voltaire. Thus, This is Her goes perfectly with the brand’s couture line and appears to be the ideal perfume to enhance the luxuriously rebellious outfits of Zadig & Voltaire.

This is Him advertising by Zadig & Voltaire

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This is Him advertising by Zadig & Voltaire
This is Him advertising by Zadig & Voltaire
This is Him advertising by Zadig & Voltaire

The rebellious and nonchalant spirit of Zadig & Voltaire’s new This is Him

Just a few weeks ago, the Zadig & Voltaire brand created the event by organizing a particularly remarkable launch party. Imagine yourself: tattoo stands, karaoke entertainment, an electro house performance orchestrated by DJ The Avener… These were the means implemented on the occasion of the release of This is Him and This is Her , the two new scented juices from Zadig & Voltaire. More than ever, the latter seems to have relied on communication to make people talk about her. So, let’s take a closer look at the advertisement for the new men’s fragrance This is Him.

Sam Lammar, new Zadig & Voltaire muse

For the very first time, Zadig & Voltaire has gone to great lengths and wished to broadcast an advertising campaign directly on television. Also, even if the television spot has not yet been revealed, we already know that it is the model Sam Lammar who will have the heavy task of embodying the image of This is Him . This beautiful dark and nonchalant brunette will then be pictured alongside the sublime blonde, Joséphine Le Tutor. Both already promise to make more than one fantasize!

This is Him’s rock ‘n’ roll game of contrasts

Also, the first images of the advertising campaign for This is Him clearly announce the color. This juice is particularly rock ‘n’ roll and likes to play on contrasts. It is displayed in a black bottle while its female counterpart is entirely white. Her muse is a dark-haired man associated with a blonde woman. Thus, This is Him is fully in line with the creations of Zadig & Voltaire, a brand known for its love of contrasts, not hesitating to combine luxury and rock ‘n’ roll spirit.

This is Him Capsule Collection, Zadig & Voltaire tattoos their new perfume!

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This is Him Capsule Collection, Zadig & Voltaire tattoos their new perfume!
This is Him Capsule Collection, Zadig & Voltaire tattoos their new perfume!
This is Him Capsule Collection, Zadig & Voltaire tattoos their new perfume!

Known for its rock ‘n’ roll style in sewing, Zadig & Voltaire very recently launched into the world of perfumery. In perfect correlation with the style of Zadig & Voltaire, the latest men’s fragrance from Zadig & Voltaire has already been widely talked about …

This is Him is an authentic juice , single-handedly opposing refined elegance and natural, raw masculinity. Faced with the enthusiasm of men towards it, Zadig & Voltaire has decided today to enter a limited edition. This is called This is Him Capsule Collection and plunges us into a world more rebellious than ever. This is Him Capsule Collection is now dressed in tattoos.

The new This is Him Capsule Collection perfume bottle

This is Him Capsule Collection is a perfume whose main interest lies in the bottle. Indeed, its fragrance remains very interesting but it is a scent similar to the previous This is Him. This limited edition signed Zadig & Voltaire only makes a visual change here, not an olfactory one. Its bottle has retained its old form.

It is a thick rectangular glass cube resting on a solid base. Thus, This is Him Capsule Collection embodies the image of a powerful and self-confident man. Its old black color is still present. Likewise, three of its faces are completely smooth and flat while its right side is rougher. So far, nothing very innovative… Yes, but there you have it, Zadig & Voltaire has added to all this many patterns resembling tattoos and drawn in white color. To make this new packaging, Zadig & Voltaire called on the American tattoo artist Virginia Elwood.

However, between the brand and the designer, this collaboration is not a first. Indeed, Virginia Elwood is already at the origin of the last collection for spring 2017 from Zadig & Voltaire. It is to her that we owe the gothic printed numbers reminiscent of the circus world of the brand’s recent clothes. Thus, from the world of couture to that of perfumery , there seems to be only one step. What is more, the art of tattooing fits perfectly into the somewhat rebellious philosophy of the house of Zadig & Voltaire.

Zadig & Voltaire opts for This is Him an unchanged fragrance

As we stated earlier, the recipe for This is Him Capsule Collection is exactly the same as for the previous This is Him . Made by perfumers Nathalie Lorson and Aurélien Guichard, this fragrance is both powerful and racy. Its start dares a contrasting combination of grapefruit and black pepper. However, the spices quickly gain the upper hand and then evolve towards a more balsamic heart. The center of this fragrance is especially full of vanilla and incense. A smoky breath also joins the game. Finally, the masculinity of This is Him Capsule Collection is expressed in its more woody and enveloping trail sewn with sandalwood.

This is Him in a perfume box

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This is Him in a perfume box
This is Him in a perfume box
This is Him in a perfume box

This is Him, the rebellious man from Zadig & Voltaire in a new box

This is Him is the first male fragrance from the house of Zadig & Voltaire . In other words, he had to embody the spirit of this great fashion brand. Like the clothes offered by Zadig & Voltaire, he gives us a young, rebellious image, a bit casual but always elegant. This is Him perfume was designed for all men who are not afraid to assert their style. What’s more, from today, it is a fragrance that can be shared and offered in an elegant gift box.

This is Him, the scent of a gentleman rock with an assertive style

This touch of rebellion is reflected not only on the side of its black and opaque visual, but also on the olfactory level. This is Him is a masculine essence that plays the card of impertinence. The incense gives it its little spicy and camphoric side. It is associated with black pepper. This is Him is then sweetened with vanilla. This fragrance clearly plays on contrasts and only becomes more magnetic and attractive.

The Zadig & Voltaire box of the perfume This is Him

Of course, the Zadig & Voltaire box does contain the This is Him perfume in a 50 ml spray. As usual, this fragrance is presented to us in its cubic-shaped bottle, very refined and minimalist. Its box, meanwhile, is fully covered in a black color. Its front face, on the other hand, is studded with the name of Zadig & Voltaire in gold letters. This gives it a very chic and refined touch. Finally, two shower gels from the range complete this assortment.

This is Him perfume bottle

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This is Him perfume bottle
This is Him perfume bottle
This is Him perfume bottle

The new black ebony monolith of This is Him by Zadig & Voltaire

In 2016, and as the Zadig & Voltaire brand is preparing to celebrate its 20 years of existence, we have welcomed two new fragrances to the brand. One is for women and is called This is Her. The other is intended for men and is called This is Him . As Cecilia Bönström, artistic director of Zadig & Voltaire explains, the aim of this olfactory conception was to “find the right balance between a very clear and fresh scent and a darker and more mysterious touch”. Also, it is precisely this contrast that we find in the Zadig & Voltaire bottles. So, how about taking a closer look at its masculine setting?

The rock ‘n’ roll contrast of the new Zadig & Voltaire

Zadig & Voltaire is a luxury brand aimed directly at young people. Also, behind its deep refinement, the brand has never hidden its rock ‘n’ roll side. Moreover, it is this contrast that has created a real fascination among customers. Indeed, Zadig & Voltaire did not hesitate to match cashmere sweaters with boots and a leather jacket. Also, if this set of oppositions appears in each of the house’s couture creations, it is precisely this that we find in the new Zadig & Voltaire perfume.

The rebellious look of the This is Him bottle

Thus, This is Him is displayed in a particularly neat bottle. This forms a thick rectangle firmly anchored in the ground and elegantly lacquered in black, a sober color par excellence. It features sharp edges and three perfectly smooth surfaces. However, the rebellious side of Zadig & Voltaire resurfaces where we do not expect it … The right side of this bottle is much more raw, as if cut straight from the rock. However, do not think that everything has not been carefully considered. In reality, this side is ideally designed to fit perfectly with its feminine version. This is Him is thus in total correlation with the spirit of Zadig & Voltaire: deceptively relaxed but in reality perfectly worked.

This is Love! For him, the smell of charm according to Zadig & Voltaire

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This is Love! For him, the smell of charm according to Zadig & Voltaire
This is Love! For him, the smell of charm according to Zadig & Voltaire
This is Love! For him, the smell of charm according to Zadig & Voltaire

This is Love! For Him by Zadig & Voltaire, the scent of carnal and electric love

To take off, in 1996, the Zadig & Voltaire brand chose to set up its first store on the left bank of the Seine, in Saint-Germain-des-Prés. However, it is precisely in this Paris that she knows well that the story of her new male perfume is played out. This is Love! Pour Lui portrays us the portrait of a fiery urban Parisian, launching himself body and soul into a new love story. More than ever, the atmosphere is electrifying! So, how about blurring the Parisian gray with the intoxicating breath of this new carnal essence?

This is Love! For Him, a fragrance designed to warm the atmosphere

This is Love! Pour Lui is a fragrance that invites itself in the cold of winter and which intends to warm up your coldest days. With him, the temperature immediately rises a notch! Still, it starts off well with an invigorating bergamot-based thrill. The citrus breath of this citrus captures attention and melts on male skin. Then, the heart of This is Love! For Him lights up with orange blossom. This typical plant from the south of France exalts sensuality. This is Love! For Him becomes a radiant fragrance of seduction. From then on, the atmosphere warms up, to the point of imprisoning itself in a cloud of sandalwood. The basis of This is Love! For Him suddenly becomes more manly, giving this composition a particularly addictive conclusion.

Zadig & Voltaire dares an unexpected new color on its bottle

Like the perfume it contains, the Zadig & Voltaire bottle is not made to go unnoticed. Its shape remains the same as that of its predecessors. Thus, this bottle forms a thick cube of glass, one of the walls of which seems to have been broken with a quick gesture, to the point of drawing an irregular surface. On the other hand, this time, Zadig & Voltaire has completely abandoned its neutral colors of yesteryear in favor of more electrifying shades. This is Love! Pour Lui offers a gradient evolving from blue to yellow, for a rich rendering of new energy.

This is Love! For Him, the scent of a confident man

This is Love! Pour Lui is a perfume designed for those who are not afraid of anything. He tells us “the story of a love at first sight between two lovers, in the heart of a Paris they know by heart”. Similar to a caress on the skin, it is not meant to be indifferent! Her warmth, at first tender, gradually transforms into a more burning desire. This is Love! For Him evokes an incandescent love, at the very moment when everything changes, when time stands still and where only contact with the body of his partner counts.

This Is Us, the Zadig & Voltaire tribe united in an advertisement

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This Is Us, the Zadig & Voltaire tribe united in an advertisement
This Is Us, the Zadig & Voltaire tribe united in an advertisement
This Is Us, the Zadig & Voltaire tribe united in an advertisement

Usually, perfumes have genres. They are aimed either at women or at men. Few of the fragrances intertwine the sexes and target all generations. This approach was initiated by Calvin Klein in the 90s. Since then, certain perfumers have dared to embark on this adventure. This is the case with Zadig & Voltaire and its perfume This Is Us. Obviously, to establish its notoriety, it is already accompanied by an advertisement. Decryption of the strong message conveyed by its advertising campaign …

This Is Us by Zadig & Voltaire, a fragrance to be shared

Let’s start by making the introductions and setting the scene for this new perfume. This Is Us by Zadig & Voltaire is an eau de toilette made from vanilla, cashmeran and sandalwood. Sparkling and luminous, this juice ends with an enveloping addiction suitable for both men and women. Moreover, no one can really give age to this perfume. This one is suitable for all occasions, whatever the generations. The message is clear: This Is Us by Zadig & Voltaire is shared. It brings together “all the members of the Zadig tribe […] An eternally young tribe, which feels free. A tribe of friends, united by the same fragrance. A community of love. Of life. Forever. A fragrance that brings people together, like an emblem. A fragrance to share, a fragrance for you, a fragrance for us ”.

The attributes of the Zadig & Voltaire bottle in an advertisement

This Is Us comes in a glass case, the front of which is decorated with numerous inscriptions. But more than just letters, they are strong messages. The words that appear on its walls reappear several times in the advertising for this perfume: “No generation”, “Live”, “Love”, “Rock”, “Freedom”, “Nevermind”, “Forever Young”…

Tocade de Rochas, a juice that does not lack personality

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Tocade de Rochas, a juice that does not lack personality
Tocade de Rochas, a juice that does not lack personality
Tocade de Rochas, a juice that does not lack personality

Tocade is an iconic juice that is part of the great Rochas house. It is the work of an incredible talent that has allowed him to cross the years. Indeed, it was born in 1994. It is presented in a magnificent amphora bottle, whose curves are reminiscent of those of a woman. This essence does not lack personality and is a concentrate of joie de vivre. She is wacky, daring and very feminine at the same time. It embodies the whole spirit of the Rochas house, marvelously combining creativity, impertinence and elegance.

Tocade’s astonishing joie de vivre

Tocade, like most Rochas perfumes, celebrates femininity. However, Rochas imagines this time the particularly happy woman. Tocade is an ode to the joy of living, an essence filled with happiness. The woman who wears this perfume then becomes one could not be more crisp. Living with him is a real pleasure. Tocade illuminates us with his joyful smile and his pleasure is communicative. Her femininity is heightened and her fragrance is a filter of good humor to be shared without moderation. The latter was imagined by Maurice Roucel. It opens with the freshness of bergamot, combined with the smoother spirit of apricot and peach. This is undoubtedly where its tender orange color comes from. Then, her femininity becomes more daring and we see some green notes appear. Its lightness draws its source from a bouquet of lily of the valley accompanied by magnolia and jasmine. The rendering is particularly delicate and becomes very noble with the addition of the rose. This one is worked in a very vanilla way and is associated with a touch of nutmeg. This harmony gives off very extravagant scents. In addition, this original floral bouquet is enveloped in cedar wood and reinforces its character via patchouli. However, Tocade is a perfume which remains round and which is further enhanced by musk, amber, benzoin or iris.

Rochas revisits its initial bottle

The initial bottle of Tocadetakes the form of an amphora. It is as intriguing and captivating as a magic wand. Under his mysterious air, he exudes a great femininity. Its silhouette is thin and particularly elegant. She then wears a most surprising cap which slips into its top like a hat. It takes the form of a small red cone surmounting a pearl similar to a face. Likewise, her blue collar is particularly eye-catching. The Tocade bottle is the fruit of an overflowing imagination and is unlike any other. However, it was readjusted in 2014. It now pays tribute to the Woman perfume released in 1944. Gone is the slender shape, it is now more curved. Its base is round but tightens at the level of its neck and the whole becomes flared again with its stopper.

Tocade, the Parisian woman of Rochas

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Tocade, the Parisian woman of Rochas
Tocade, the Parisian woman of Rochas
Tocade, the Parisian woman of Rochas

Tocade is a perfume with a very powdery base that pays homage to Mme Rochas herself. This one displays an exacerbated femininity and the strength of extreme gaiety. It is a perfume designed in the image of a Parisian. Its vanilla rose is then present to the overdose to intoxicate you with its extravagance.

Tocade, a radiant juice

Before talking about its smell, let’s take a moment to look at its bottle. Tocade’s case draws a feminine and mischievous amphora. This one is capped with a cap evoking a pointed hat placed on a luminous bubble. Vivid colors such as blue or red also enhance its appearance. Undeniably, Tocade is a fragrance synonymous with happiness and joie de vivre . It is a real ray of sunshine in everyday life. With him, a woman is never more beautiful than when she is happy. Tocade is a seducer who plays on his sensuality and frivolity.

The joyful scent imagined by Rochas

Tocade immediately displays its sparkling personality through the sweet presence of bergamot. This is then associated with a more velvety aspect of peach and apricot. A few green notes also complete this set. Then, Tocade’s femininity appears more openly. This is reflected in particular through a bouquet of lily of the valley, jasmine and magnolia. Likewise, the rose, the quintessential feminine flower, is indeed present. However, it is associated with the extravagance of nutmeg and the sensuality of vanilla. Finally, it all ends with a more intense trail composed of cedar, benzoin, musk, iris, amber and patchouli. It is then quite simply impossible to resist the laughing charm of this powdery Foriental perfume signed by the talented Maurice Roussel.

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